CEO Today - Africa Awards 2023

56 | Egypt Hani Berzi edita.com.eg “Edita continues to drive successes across its cakes, bakery, rusks, wafers, candy and biscuits segments and remains committed to innovating through its top-tier in-house research and innovation department, and its state-of-the-art production facilities. “ Mr. Berzi subsequently held the position of Sales and Marketing Vice President at Tasty Foods Egypt, after a sale of a part of its shares to PepsiCo, from 1990 to 1992. In 1993, he established Digma Trading, a food products distributor. Mr. Berzi became a member of the Board of Edita Food Industries in 1996 and became the Managing Director and Chairman of the Board in 2006. Previously, he was a member of the Boards of a number of companies in the food and beverage industry, including Technopack in 1987, Rotopak in 1989 and Egypt Sack in 1997, and has also served as a Board Member of the Federation of Egyptian Industries. Mr. Berzi has also served as a member of the Board of the Chamber of Food Industries and the Egyptian Centre for Economic Studies and is the Chairman of the Egyptian-Greek Business Council (Egyptian side) and is the Chairman of the Food Export Council. He graduated from Ain Shams University (Cairo, Egypt) with a BSc in Computer and Control Engineering. COMPANY PROFILE Established in 1996, Edita is a leading Egyptian snack food producer in the Middle East and North Africa with a mission to prioritize quality and innovation. Today, Edita continues to drive successes across its cakes, bakery, rusks, wafers, candy and biscuits segments and remains committed to innovating through its top-tier in-house research and innovation department, and its state-of-the-art production facilities. Edita meets ever-growing consumer demands by continuously increasing its production capacity, expanding its distribution network, and adding to its burgeoning team of skilled individuals. Beyond its home market of Egypt, Edita has direct presence in Morocco through a joint venture with Morocco’s Dislog Group, paving the way for an overseas expansion in manufacturing, and exports its products to over 17 regional markets. Chairman and Managing Director, Representing Quantum Invest BV Mr. Berzi has 34 years of experience in the food and beverage industry, having started his career in 1986 by joining Tasty Foods Egypt, his family’s snack food business. Chairman of Edita Food Industries

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